| DIPAYAN MAZUMDAR and ASSOCIATES established in 1998 is an independent public relations consultancy managed by a group of senior professionals from different communication disciplines who have been in the business for almost three decades. It is their experience that enables us to have an in-depth understanding of the client’s requirement & create PR program relevant to client’s specific needs.
We offer comprehensive communication solutions be it for corporate image building, perception management, reputation management, public affairs management, marketing support, brand launch, critical issue management, handling crisis management, conceptualizing & hosting seminars and workshops including logistics for our clients. We have a business partnership with IANS which gives us easy access to national & international editorial.
We as PR consultants are different from large PR agencies & offer personalized service. Our communication process begins with an evaluation of the brand, which comprises current perceptions, erosions, positioning, shifts and what works and what does not.
DMA makes maximum use of internet to reach out to target audiences, publish press release, introduce new products and provide promotional support. Fast response time is the key to success – whether it is bringing products to market, implementation of campaigns or proactive and reactive responses to media and others.
As we believe that a success of business depends mostly on exposure of media, we provide some extra media attention by uploading all important client news on our news portal - www.dmanewsdesk.com. Further, our editorial contacts, relationships, understanding of reporters’ needs, follow up with the media makes all the difference. Our team has excellent writing & editing skills, write succinct, compelling press releases and bylined articles.
We believe that we deliver successfully because we do not see ourselves as vendors – we believe that we are partners in our clients business and we grow with their growth.
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